Birla.A1 StrongCrete is a specially engineered cement for concrete applications such as foundation, beams, columns and slabs. Load-bearing concrete structures of a house are the most critical areas and hence require special cement that can sustain very high pressure and withstand harsh climatic changes. Birla.A1 StrongCrete, with the power of OptiMix18^™ not only helps build your home faster and stronger, but also ensure that it lasts for ages.